|
||||||
|
||||||
|
New Google Blog Search is Great Marketing News for Business Podcasts, Blogs and RSS Feed PublishersCopyright 2005 Rodney RumfordGoogle just introduced Blog Search in beta yesterday. This new search function allows for you to search the internet for Blogs, Podcasts and RSS feeds. You simply type in your keywords and it will show you results that have come from these sources. The results they display are not showing any preferences to Blogs that are published on Blogger. We are seeing results for all Blogging platforms. Actually Google Blog Search is not just looking at Blogs. They are looking for any RSS feed, which might be from a Blog, Podcast, or any other XML feed. It appears that the search tool is pretty responsive and we are seeing results show up in a matter of hours after a new post is made to the RSS Blog and Podcast Feed. This is another way that you can create online visibility for your business. The organic results are sorted by relevancy, but you have the option to sort them by date as well. This is especially nice if you want to locate the latest post for a fast breaking news topic and want to find it quickly in the blogosphere. The other thing that Google has done is to try to eliminate some of the “noise” and Spam of the blogosphere. They are looking at high quality Blogs and show them at the top of the page under what is called “Related Blogs”. This is prime real estate for your Blog to be listed in. As an example: Go to the new Google Blog search ( http://blogsearch.google.com ) and type in podcasting tips. The results that are shown at the top 2 of the 3 Related Blogs happen to be authored by me. You will also see over 1600 results and we have several additional results on the front page. This is because we are writing 6 quality Blogs and publishing quality content frequently to these Blogs. http://blog.podblaze.com Google currently does not support a manual submission for your Blog feed. I think this is smart, since it keeps the unethical people out of the picture. If you are Blogging or Podcasting properly and following best practices; your feed will be found by Google. Make sure that you are also following best practices for pinging after your feed is updated. This will ensure that your feed is updated by Google. It looks like Google started to index Blogs, Podcasts and RSS feeds in June of 2005. They are currently not showing posts that were made previous to this. They may change this in the future. Google has found a way to somewhat keep the black hat SEO and unethical Bloggers out of the results. We can all celebrate this; because this means quality and relevant results for searchers. Podcasters should also take note that individual podcast shows are also being listed in the results. This is a great way for users find your podcasts and individual podcast shows, based upon specific topics and content. If you are serious about improving your marketing and the online visibility for your business website; then you need to be creating quality content with a quality Blog or Podcast. If your business wants to get maximum exposure in this important new area of Google you should work with professionals that truly understand this technology. You can look at http://www.leveragedpromotion.com as they have experience with many Blogging, RSS and Podcasting Solutions. About the author: Rodney Rumford has over 18 years of experience in the technology field. He has held management positions in Marketing, Business Dev, Enterprise Consulting, Sales and Engineering. He does corporate consulting in the areas of RSS & Podcasting strategy, execution and marketing. He has developed software solutions in the areas of RSS Feeds, Podcasting and PPC Advertising. He is the CEO of The Info Guru LLC., which operates several web properties that include: http://www.podblaze.com Circulated by Article Emporium M.odern D.ay S.lavery?! In todays economy we are programed to believe that we have to find a good job, kiss up to the "master" and retire in 40 years. The majority of the population has a 9 to 5 job and hate it. They wake up, go to work, punch in, punch out, take a smoke break, and back to work.... All The Comforts Of Home - Or Home Office! Copyright 2004 Diane Hughes With the continued explosion of small business startups these days, home office setups are becoming more and more of an issue. You need all the standard equipment of a brick and mortar business, but can you afford them? And does it really make a d... How to Trade E-currency Copyright 2005 Timothy Rohrer When referring to e-currency, most people immediately think of the FOREX market. The truth is there is a new form of currency trading that is sweeping across the internet and making millions of people wealthy. What is this new wave of e-curren... Building Websites with Articles Copyright 2005 Richard Keir I've been blogging occasionally over the last two months about my ongoing experiment with writing articles. This is a super hot topic lately with the changes going on at Google and Yahoo that are impacting many websites and basically freaking peop... Email etiquette... Copyright 2004 Richard Grady When dealing with people/businesses on the Internet, it will benefit you to remember the following tips. They are all based on my own experiences but I am sure they apply to every online business: 1. When replying to emails, include a ... New Google Blog Search is Great Marketing News for Business Podcasts, Blogs and RSS Feed Publishers Copyright 2005 Rodney Rumford Google just introduced Blog Search in beta yesterday. This new search function allows for you to search the internet for Blogs, Podcasts and RSS feeds. You simply type in your keywords and it will show you results that have come from these sourc... Shoppers Find Luxury More Affordable Online (ARA) – If you've been anywhere near a mall on a weekend, you can't help but notice the crowds. The parking lots are packed and there seem to be people everywhere. Gay Reese of Scottsdale, Ariz., used to be one of the faces in the crowd, but not anymore. She's now among t... Effective Marketing for the Business Owner Requires Repetition, Measurement, and Targeting Copyright 2005 Terry Strom Marketing is all about repetition, tenacity, monitoring, fine-tuning and focus on your target market. Many business owners send out one or two advertisements and don't get the response they wanted; therefore they stop that advertisement and move o... 10 Proven Ways to Multiply Your Sales 10 Proven Methods To Multiply Your Sales 1. When you make your first sale, follow-up with the customer. You could follow-up with a "thank you" email and include an advertisement for other products you sell. You could follow-up every few months. ... How to leverage the Internet in MLM Copyright 2005 Steve Lowell Most people who try to leverage the Internet to build their MLM business wake up to the rude awakening that Network Marketing in the Internet age requires a whole lot more than just having a web site. Your marketing system should fulfill fo... Relationships Are The Key To A Network Marketing Business While it is true that heavily branded websites like amazon.com are household names and carry an implied trust with visitors, the vast majority of websites are not well known and are found and visited as a result of searches performed with search engines. In the... Custom Web Site Design Strategies Copyright 2005 Nathan Sire Web site design has certainly, in the past decade, evolved tremendously. More clients now are demanding custom design, as opposed to the 'cookie cutter' sites of yesteryear. Where once there existed a limit as to the types of fonts used, th... The Zoo Keeper And The Monkeys Did you ever watch the Zoo Keeper working in the monkey enclosure? I can recall watching the Zoo Keeper when he was sweeping out the big monkey enclosure. He was industriously sweeping up dead leaves and twigs and the rest of the litter the monkeys had made and he was t... Why Branding Is Vital For Your Home Business Success On a hot Sunday afternoon when your body fluids have been drained dry by the scorching sun, which would you rather order? Coca Cola, or Jeebejus Sweet Soda? The answer is as clear as it is universal. The more established brand would be chosen almost every time. This is ... The Five Step Formula For Getting Prospects to Call You Copyright 2005 David Frey Are you tired of prospecting for new business? Are you sick of networking, begging for referrals, or spending a small fortune on advertisements that produce little results? Wouldn't it be nice if you could just sit down at your desk ...
|
|
|||||
|
||||||